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Case Study Snapshot: Aussie Broadband

Raising the Bar for Australian Internet with Friendly Technologies

Aussie Broadband, one of Australia’s fastest-growing and most customer-focused internet service providers, partnered with Friendly Technologies in 2023 to strengthen its operational capabilities and elevate service quality. Known for its transparency and innovation, Aussie Broadband sought a device management solution that could grow with its network and exceed customer expectations.

To meet these needs, Aussie Broadband deployed Friendly’s Unified Device Management Platform (UDMP), supporting TR-069, QoE monitoring, automated provisioning, and a fully integrated Support Portal. The platform also includes FCC-style speed and latency testing, enabling the ISP to monitor performance at the subscriber level and meet evolving regulatory benchmarks.

Friendly’s centralized platform allowed Aussie Broadband to unify its support workflows, reduce handling times, and empower technical teams with real-time diagnostics and visibility into CPE behavior. The deployment enhanced first-call resolution, minimized downtime, and helped the provider deliver on its brand promise of excellent customer experience.

The platform’s flexible, scalable, and future-ready architecture ensures Aussie Broadband can seamlessly introduce new CPE models and services without major system redesigns—keeping pace with rapid growth and innovation in Australia’s broadband market.


About Aussie Broadband and Australia’s Telecom Landscape

Aussie Broadband has built a reputation as a challenger brand in Australia’s internet market, offering residential and business services over the National Broadband Network (NBN). The provider is known for its proactive customer service, straightforward plans, and no-nonsense approach to support.

Australia’s telecom market is shaped by the NBN rollout, with strong government involvement and rising expectations for performance transparency and network reliability. Internet service providers must balance compliance, competitive differentiation, and customer satisfaction in a highly visible public space.

Aussie Broadband’s investment in advanced device management reflects its commitment to service excellence and leadership in a market that rewards quality and innovation.


About Friendly Technologies

Friendly Technologies is a global provider of device and IoT management solutions for fixed and wireless broadband. Its Unified Device Management Platform supports TR-069, TR-369 (USP), and additional protocols to help ISPs scale, automate support, and optimize quality of experience.

By choosing Friendly, Aussie Broadband gained a comprehensive, intelligent platform to deliver consistent performance, ensure regulatory readiness, and provide top-tier broadband to homes and businesses nationwide.